Thursday, 14 June 2012

We've come a long way!

In October 2010 the idea for American Soul was conceived.

We originally started out as a gift shop called Blaze with half the store being dedicated to weird and design led gifts and the other half imported American candy.

It became immediately apparent that you guys love your American candy so we decided to specialise in only that and rebranded to American Soul.
Our first ever candy delivery.

We quickly expanded the range and soon found we were running out of space at our Forum location.

The decision was made to move to a bigger shop and we found and fell in love with 44 Chapel Walk. The unit was 4 times bigger than our original Forum store but we knew over time we could fill it.

We've been here since September 2011 and have continued adding new products to our range and now carry over 900 lines.

Thanks to you our loyal customers we've grown bigger and faster than we could ever have imagined.

We've gone from receiving small deliveries like the one pictured to the right to deliveries the size of the one pictured below which we received on Friday.



Our most recent delivery June 8th 2012

The point of this post is to thank you for loyalty and continued support as without you guys we could never have done any of this.

We look forward to bringing you even more of the best candy, cereal, snacks and drinks the US has to offer!

Thank you again,

Damian & the team at American Soul